Integrations

Every data source you can connect to Molecule Data, and how.

The Integrations page (admin only) is where you connect and manage all your data sources. Each tile shows how many accounts are connected and a Connected / Disconnected badge; Manage opens the list of connected accounts for that source, where you can add more accounts or remove existing ones.

Integrations are split into two groups:

Attribution & Revenue

Shopify

Your store is the source of truth for sales, orders, and revenue.

• Shopify App Store install (recommended) — click Connect a store and install the Molecule Data app from the App Store.

• Custom app token — create a private/custom app in your Shopify admin and paste the shop name and shared secret. Full walkthrough: Creating Shopify private app.

Mixpanel

Connect Mixpanel with a service account (no OAuth needed).

First, create a service account in Mixpanel:

1. In Mixpanel, open Organization Settings → Service Accounts and click Create Service Account.

2. Name it (e.g. MoleculeData), select the project you want to connect, and pick a project role — Consumer or higher works. Set Expires to "Never" so the connection doesn't break later.

Creating the service account

Service account with the Consumer role selected

1. Click Create, then copy both the username and the secret — Mixpanel shows the secret only once.

Copy the username and secret — the secret is shown only once

Then, connect it in Molecule Data:

1. On the Integrations page, open the Mixpanel tile, paste the Service account username (looks like YourName.abc123.mp-service-account) and Service account secret, then click Continue.

2. Pick the Project to connect.

3. Choose your Purchase event, the property holding the purchase amount, and the currency — either a property that carries the currency code, or a fixed 3-letter ISO code (e.g. EUR). Then click Connect.

You can check a project's details (including its EU/US data residency) in Mixpanel under Organization Settings → Projects:

See Mixpanel's own docs on service accounts if you need more detail.

Google Analytics

Click Sign in with Google Analytics and pick the property to connect. GA4 sessions power the Sessions metric on Live Today.

Marketing Channels

All five ad channels connect with a quick sign-in:

Channel	How it connects
Facebook (Meta)	Facebook sign-in, then select which ad account(s) to connect
Google (Google Ads)	Google OAuth sign-in
TikTok	TikTok OAuth sign-in
Snapchat	Snapchat OAuth sign-in
Pinterest	Pinterest OAuth sign-in

Connecting a channel imports its spend and performance data — but accurate attribution also requires the Molecule Data UTM template in that channel's ads. After connecting, follow the UTM tracking guides.